In this episode of The Growth Minded Accountant, Lee Reams II sits down with Linda Hunt, founder of SUM Solutions and creator of The Perfect Pricing Formula, to unpack the shift every bookkeeper and accounting professional is facing right now: moving from task-based work to outcome-based advisory — all while navigating the rise of AI.
Together, Lee and Linda dive into:
Linda and Lee also break down the emotional side of pricing: the nervous system response, the discomfort, the instinct to over-explain or discount, and how to shift from “task doer” to true strategic partner.
If you're a bookkeeper, accountant, or fractional CFO looking to raise prices, package services, or step confidently into advisory, this conversation delivers practical takeaways you can implement immediately.
Want support with pricing, packaging, or advisory?
Visit: https://www.sumsolutions.com/
Book a Financial Clarity Consult to explore how Linda can help your firm grow.
Hosted by Lee Reams II, this podcast helps modern accounting firms scale through better pricing, better communication, and better use of AI — without losing the human layer that clients value most.
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