First Impressions Matter: Why Client Experience Begins Before You Even Answer

Your voicemail. Your phone tree. Your email signature. They seem like small details—but they’re quietly shaping how prospects and clients feel about your firm.

In this episode of The Growth-Minded Accountant, Lee Reams and Rebekah Barton uncover one of the most overlooked growth killers in accounting practices: poor first impressions.

You’ll learn:

• What your voicemail is really saying about your firm
• Why complicated phone trees cause prospects to hang up
• The email red flags that signal “amateur hour”
• How to tighten your communication touchpoints for instant trust

These fixes are quick. They’re free. And they send the message that you run a professional, high-value firm—before you even return the call.

Tune in to hear

‍✅ The 4-part communication audit every accounting pro should do this week
✅ Simple scripts and best practices you can use immediately
✅ Why client experience starts before the relationship begins

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