Marketing Automation Built for How Tax & Accounting Firms Actually Grow

Human-verified. AI-powered. Fully customized. Automated at scale.

CountingWorks PRO delivers marketing automation no other platform can replicate — combining human-verified expertise, AI-powered personalization, and playbook-driven execution to create fully customized marketing at scale.

Not templates.
Not generic content.
Real marketing — done for you, on autopilot.

This Isn’t “Set It and Forget It” Marketing

It’s Set It Up — and Scale It.

Most marketing automation tools force firms to choose between:

  • Personalization or
  • Scalability

CountingWorks PRO delivers both.

We combine:

  • Human-verified content quality
  • AI-driven personalization
  • Automated deployment through proven playbooks

So every firm gets marketing that looks, sounds, and reads as if it was created just for them — because it is.

Automation Without Losing the Human Touch

Most automation fails because it feels generic.

CountingWorks PRO layers automation with a Marketing Concierge model that protects quality, positioning, and trust.

  • Content is reviewed and refined by humans
  • Messaging is aligned to your firm’s services, niche, and growth goals
  • Positioning stays relatable, credible, and profession-appropriate

Automation handles execution. Humans ensure it still feels like your firm.

Fully Customized Marketing — At Scale

1 | Custom Websites, Built for Conversion

Every firm’s website is:

  • Profession-specific
  • Location-aware
  • Message-driven
  • Optimized for search and conversion

No cookie-cutter templates. No copy that sounds like every other firm.

Your website becomes a living marketing asset — not a static brochure.

2 | Custom Blogs & Content — Human-Verified, AI-Personalized

This is where CountingWorks PRO is fundamentally different.

  • Content is written and reviewed by humans
  • AI rewrites and personalizes it for each firm
  • Positioning aligns to your services, niche, and growth stage
  • Messaging reflects how real firms speak to real clients
  • Content is published automatically

Every firm gets unique, original content — without lifting a finger. This is how firms win in:

  • Google search
  • AI search
  • Thought leadership
  • Trust and authority

3 | Playbook-Driven Campaigns — Marketing on Autopilot

Marketing shouldn’t require constant planning.

CountingWorks PRO includes pre-built marketing playbooks designed specifically for tax, accounting, bookkeeping, and advisory firms.

Each playbook automatically launches:

  • Campaigns
  • Content
  • Emails
  • Calls-to-action
  • Follow-ups

All mapped to real firm growth opportunities.

Examples of Built-In Playbooks

Tax Prep → Advisory Upsell

Virtual CFO Advisory

Capital & Exit Planning

HR & Payroll Advisory

New Business Formation

New Homeowners

High-Income & Dual-Income Households

Industry- and niche-specific campaigns

Prefer something custom? You can build your own playbooks, too.

Marketing That Matches the Client Lifecycle

Marketing automation inside CountingWorks PRO isn’t random.

Campaigns trigger based on:

  • Client type
  • Behavior
  • Life events
  • Firm strategy

That means delivering the right message, to the right client, at the right time. Without manual effort.

Powered by MAX — Marketing Intelligence Built for Your Firm

Behind every campaign, post, and page is MAX, our AI engine trained specifically on tax, accounting, bookkeeping, and advisory firm growth.

MAX helps firms:

  • Personalize messaging at scale
  • Maintain a consistent narrative and voice
  • Adapt campaigns to firm goals
  • Turn expertise into automated growth

This isn’t AI writing content for firms. It’s AI working with your firm’s expertise.

Why Firms Choose CountingWorks PRO for Marketing Automation

  • Fully customized — not templated
  • Human-verified content quality
  • Automated execution without losing control
  • Marketing Concierge support to protect positioning
  • Built specifically for tax, accounting, and advisory firms

This is marketing automation that actually works for professional firms.

Who Marketing Automation Is Ideal For

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Firms tired of generic marketing tools

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Practices that want visibility without hiring marketers

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Firms shifting from compliance to advisory

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Firms that want consistent growth without constant effort

If you want marketing that runs in the background — and compounds over time — this is it.

Ready to Put Your Marketing on Autopilot?

From custom websites and blogs to automated advisory campaigns, CountingWorks PRO gives your firm a marketing engine that works while you focus on clients.

Rank in the AI Age with CountingWorks PRO

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Create a year-long tax planning strategy for a freelancer earning $75,000 with multiple 1099 clients.

Below is a personalized, year-long tax planning strategy developed by CountingWorks, Inc., specifically for a freelancer earning $75,000 with multiple 1099 clients....

1. Establish a Robust Recordkeeping System

  • Dedicated Business Accounts: Open a separate business bank account and credit card to clearly define your income and expenses. This step not only simplifies your tax documentation but also aligns with our best-practices at CountingWorks.
  • ...

2. Manage Quarterly Estimated Tax Payments
...

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