Steven M. Vogt, CPA, EA, located in Chandler, Arizona, is a full-service, tax preparation, CPA firm specializing in income tax return preparation (personal and business), accounting services, business consulting services and tax resolution services. With over 20 years in the industry, Steven and his firm have handled everything from A to Z and everything in between. His practice covers many aspects from tax preparation to tax planning to setting up business entities. Steven’s primary role is to “steer the ship” into the future making sure the company’s products and services offered align with the needs of the clients, continue to be high quality and provide customer service that exceeds expectations. Steven enjoys owning his own practice because it allows him to have a great work-life balance. He also likes helping people pay less tax and relieving them of the stress that comes with filing a tax return.
What was the challenge?
Steven found that because there were so many “do-it-yourself” tax options, fewer people felt the need to hire a tax professional. “Our business growth had plateaued and it was obvious that a more effective platform for advertising was the internet and social media.” But that wasn’t the only obstacle he faced. Steven was also concerned with Congress and their idea of a simplified tax code. “We had to change the way we did business and the way we communicated our business to potential clients.”
How did CountingWorks PRO help?
Steven’s goal was to have a stronger online presence and increased online searches that would lead to more clients. CountingWorks PRO was able to deliver these results for him. “CountingWorks PRO had a great impact on our company by providing support with any marketing. They write and distribute monthly newsletters with up-to-date tax information. They post to our social media often with not only tax knowledge but also Friday Funny’s to our Facebook page. They even email our clients tax law changes as they occur. Our clients have commented on how the appreciate us keeping them up-to-date.”
What are the results?
Since working with CountingWorks PRO, Steven has noticed an increase in his online presence through web searches. Says Vogt, “CountingWorks PRO has helped with growing our organic appearance online. We have gotten a great increase in clients from Google and other online forms.” He added that he’s “most impressed with the customer service” provided by the CountingWorks PRO team. “They are all polite and work diligently to provide nothing by a great service. They offer their expert advice for marketing options.
Overall, CountingWorks PRO was able to solve the challenge Steven’s practice was facing, which was to increase his online presence and increase online searches. Furthermore, Steven was “impressed with how quickly the CountingWorks PRO team responded to any questions or concerns” he had. He mentions that any “requests or changes are done almost immediately or that day!”
CountingWorks PRO was successful in assisting Steven with problem areas he found in growing his business. In conclusion, Steven states, “CountingWorks PRO is great in every aspect! They respond fast and work diligently.”